About this role
RajmargYatra is NHAI's flagship citizen app: the digital companion for millions of Indians traveling on national highways. From FASTag recharges and toll passes to SOS emergencies, facility discovery, and grievance redressal, it's becoming the super-app for highway travel. As Product Manager, you will own this product end-to-end and drive its next phase of growth.
Responsibilities
Product Ownership • Own the product roadmap for Rajmargyatra: define vision, prioritise features, and align stakeholders across NHAI, IHMCL, and technology partners • Write clear PRDs, user stories, and acceptance criteria; create wireframes and user flows in Figma for new features • Manage the external development vendor: define requirements, review designs and code quality, drive timely releases Drive Growth • Define and own product KPIs: downloads, DAU/MAU, transactions, feature adoption, retention, and user ratings • Analyse user behaviour using analytics tools; identify dropoffs, optimize funnels, and improve conversion rates • Drive adoption of key features: FASTag recharge, toll pass purchases, SOS, facility discovery, and grievance filing • Improve app store ratings through better UX, bug fixes, and proactive user feedback management Build & Expand • Launch new features that enhance the highway travel experience :real-time traffic, route planning, nearby amenities, loyalty programs, and more • Manage integrations with payment gateways, FASTag ecosystem (NPCI/NETC), banks, and third-party service providers • Ensure seamless performance across devices, networks, and low-connectivity scenarios typical of highway travel • Oversee Play Store and App Store releases: versioning, staged rollouts, hotfixes, and compliance
Requirements
Basic Qualification: Bachelor's degree in Science / Computer Application / Technology / Engineering / Design / Business / Commerce / Economics or any other discipline with relevant experience, from a recognized university/institute. Desirable Qualification: Master’s degree / MBA / PGDM / in Science/ Computer Applications/ Technology/ Engineering/ Design/ Product Management/ Information Systems Management or Technology Management, from a recognized university or institute. Required Experience: (a) Minimum 05 years of hands-on product management experience managing large-scale, high-availability, consumerfacing digital platforms, including a minimum of 2 years of endto-end ownership of a B2C mobile application (Android/iOS). (b) Proven track record of driving product growth, including user acquisition, engagement, retention, and funnel/conversion optimization for consumer-facing applications. (c) Hands-on experience with design and prototyping tools such as Figma, Sketch, or similar, with the ability to create and review wireframes and user flows and to critically evaluate UI/UX in collaboration with design teams. (d) Experience owning and driving product roadmaps, including the use of prioritization frameworks, cross-functional stakeholder alignment, and quarterly or milestone-based planning. (e) Strong experience with product analytics and experimentation tools such as Mixpanel, Amplitude, CleverTap, Firebase, or similar, to track user behaviour, define KPIs, and support data-driven product decisions. (f) Experience managing external development vendors, including requirement definition, review of deliverables, timeline management, risk mitigation, and quality assurance. (g) Working knowledge of Agile/Scrum methodologies, with hands-on experience using tools such as Jira, Trello, or Asana for sprint planning and delivery tracking. (h) Hands-on experience with transaction-heavy and regulated digital platforms, such as payments, mobility, transport, or other large-scale consumer ecosystems handling high transaction volumes. (i) Strong understanding of end-to-end transaction lifecycles, including transaction initiation, authorization and posting, settlement and reconciliation processes, handling of failures and retries, exception management, and processing of refunds, reversals, and chargebacks. (j) Experience working with financial or quasi-financial systems, ensuring data integrity, auditability, compliance, and operational reliability in high-availability environments. Preferred Experience: (a) Experience working in a startup or high-growth product organisation, with exposure to fast-paced, iterative product development and frequent releases. (b) Fintech or payments product experience, including wallets, recharges, transaction flows, or integration with banking and payment ecosystems such as UPI, BBPS, or similar platforms. (c) Experience contributing to large, citizen-facing digital platforms in mobility, payments, transport, or public infrastructure domains. (d) Experience working within multi-stakeholder ecosystems, involving coordination with government bodies, banks, technology partners, vendors, and operations teams. (e) Familiarity with regulated and compliance-driven environments, including data protection, security, auditability, and SLA-based service delivery. (f) Experience building or scaling super-apps or multi-feature consumer platforms supporting diverse user journeys and use cases. (g) Exposure to marketplace or service-discovery features, such as listings, search, recommendations, or similar consumer navigation mechanisms. (h) Experience with app growth and discoverability, including app store optimization (ASO), ratings and reviews management, and user feedback analysis.
Skills & Technology
Compensation & Dates
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